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Online Merchandise Specialist

Company: O'Reilly Auto Parts
Location: Springfield
Posted on: June 15, 2019

Job Description:

The  Online Merchandise Specialist  will work to build a best-in-class customer experience for our categories and products, while driving continuous improvement of the user experience. An understanding competitive research, a desire to learn about the products O'Reilly provides , and consistent communication across many departments can help ensure success in this position. The Online Merchandise team is responsible for collecting and managing information used by multiple departments, including Merchandise, Catalog, Marketing and more. Success in this area ensures that customers and store employees alike receive the same accurate information across all platforms, and that the user experience on our sites remains consistent and beneficial.   Essential Job Functions   Curate and enhance product content display online, to include product sort, product titles, images and videos, product descriptions, and attributes.  Serve as the data-driven subject matter expert on traffic, content, customer behavior, and online merchandising within a specific set of categories. Monitor and evaluate the competitive landscape and stay up-to-date on digital marketing and merchandising trends for assigned products and categories. Participate in, and contribute to, the overall line review process with analysis of online sales information (unit sales trends up/down, dollar sales trend up/down, gross profit dollar sales trend up/down, dross profit percent trend up/down, sku level add/drop). Present recommendations to the merchandise team to improve the go-to-market digital strategy and online product curation to impact all selling channels. Use internal and external tools (NPD, APT, Google Analytics, Microstrategy, ForeSee, etc.) to analyze site metrics, customer research, and related data to identify opportunities to improve merchandising and the customer experience across the digital platforms and various product categories. Skills and Qualifications Bachelor degree with work experience of 3-4 years in digital business, merchandising, development, etc. or equivalent. Experience with web and sales analytics strongly preferred (NPD, APT, Google Analytics, Microstrategy, ForeSee, etc.) strongly preferred. Passionate about the customer with a strong interest in understanding and driving user behavior. Analytical and process-oriented, comfortable working with large data sets and making data-driven decisions. Comfortable in a cross-functional work environment with an ability to motivate and influence work. Able to navigate through ambiguous and subjective situations, including balancing operational efficiency and data analysis with high quality standards and doing what is best for the customer. Automotive retailing knowledge desired. 

Keywords: O'Reilly Auto Parts, Springfield , Online Merchandise Specialist, Hospitality & Tourism , Springfield, Missouri

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