Senior Copywriter

Company: Bass Pro, LLC
Location: Springfield
Posted on: May 25, 2023

Job Description:

POSITION SUMMARY: This is not a remote roleThe Senior Copywriter is responsible for creating a wide variety of copy for various assets, departments and projects. Creates copy for catalogs/brochures, web, print/digital/TV ads, promotional materials, dealer support materials, event banners and fliers, letters, social media, and press releases. Strong hands-on development and management of digital properties, including website via Adobe's AEM CMS, Ranger's Product Information Garrison and Ranger's photo library. Creates, manages, uploads new web content, and creates and maintains an in-house style guide. Represents Ranger Boats at media and industry events. Takes and edits photos for various events and functions, liaises on Ranger's behalf with media outlets and fishing tournament organizations.ESSENTIAL FUNCTIONS:

• Creates and edits new copy for various assets and properties, both print and digital.
• Manages and creates content for digital properties.
• Assists in content creation for other departments.
• ALL OTHER DUTIES AS ASSIGNEDEXPERIENCE/QUALIFICATIONS:
  • Minimum Degree Required: Bachelor's Degree
  • Preferred Degree: Bachelor's Degree in Journalism, English, or Mass Communications
  • Years of experience: Minimum five years' experience in an editorial or communications capacityKNOWLEDGE, SKILLS, AND ABILITY:
    • Complete command of the English language
    • Broad scope of writing styles
    • Ability to create a high volume of quality content
    • High degree of technical aptitude
    • Knowledge of boating/fishing strongly preferred
    • Working, fundamental knowledge of photography and digital photo processingTRAVEL REQUIREMENTS:
      • Local, sparinglyPHYSICAL REQUIREMENTS:
        • Regular computer work, standing, sitting, and walking.
        • Occasionally lifting up to 50lbsWORK ENVIRONMENT:
          • OfficeINDEPENDENT JUDGEMENT:
            • Performs duties within scope of general company policies, procedures, and objectives. Analyzes problems and performs needs assessments. Uses judgment in adapting broad guidelines to achieve desired result. Regular exercise of independent judgment within accepted practices. Makes recommendations that affect policies, procedures, and practices.Full Time Benefits Summary:Enjoy discounts on retail merchandise, our restaurants, world-class resorts and conservation attractions!
              • Medical
              • Dental
              • Vision
              • Health Savings Account
              • Flexible Spending Account
              • Voluntary benefits
              • 401k Retirement Savings
              • Paid holidays
              • Paid vacation
              • Paid sick time
              • Bass Pro Cares Fund
              • And more!Bass Pro Shops is an equal opportunity employer. Hiring decisions are administered without regard to race, color, creed, religion, sex, pregnancy, sexual orientation, gender identity, age, national origin, ancestry, citizenship status, disability, veteran status, genetic information, or any other basis protected by applicable federal, state or local law.Reasonable AccommodationsQualified individuals with known disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws.If you need a reasonable accommodation for any part of the application process, please visit your nearest location or contact us at hrcompliance@basspro.com.Bass Pro Shops

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